NOAA

My role as a Creative Prodcuer in supporting NOAA yielded digital web content that makes it easier for U.S. citizens to find & act on NOAA Climate data. I partnered with federal stakeholders to shape content strategy for NOAA's Industry Proving Grounds (IPG), an initiative that helps industries like insurance, logistics, and beyond turn NOAA data into smarter decisions that affect how Americans live, work, and spend. The scope of my work entailed establishing messaging, developing a brand identity, and producing a full suite of instructional videos on how to find, use, and implement NOAA data. Leadership enjoyed my work so much that they tasked me with leading the creative team at BLN24 in the production of a brand video to highlight the project's mission & objectives. My work on the IPG communications contract earned national recognition from the Director of NOAA in a monthly newsletter, and the content continues to serve as a lasting entry point to the program.